OCBC WISMA ATRIA
SINGAPORE
Client / OCBC Bank
Sector / Finance Institutions
Service / Experience Design, Spatial Design
OCBC Wisma Atria turns mundane banking errands and potentially overwhelming wealth management considerations into experiences of discovery and learning through its open and inclusive design. The meandering bookcases encourage customers to explore different facets of the space.
This allows meaningful conversations to be made with the bank whatever their interests are and wherever their journey takes them. It projects the bank as a lifelong partner in supporting whichever lifestyles and life stages customers may be in, or aspire to achieve.
Photo credits: OCBC Bank, The Afternaut Group
The Afternaut Group Pte Ltd. 2023
