OUR JOURNAL
Get to know us. In our journal, we jot down our thoughts, inspirations and reflections
on the impacts of design.

In its most fundamental form, light serves a practical purpose of lighting up spaces or even providing warmth in the form of fire. However, it also has the ability to evoke sensorial experiences and emotions.

Buying a new home is one of the biggest purchases that anyone would make in their lives so we wanted to make the experience memorable for the new homeowners of Seedland’s properties. We were already working on the designs for Seedland’s residential units, as well as developing their sales galleries, a touchpoint for them to portray their brand, lifestyle, and conduct sales of their properties.

When decentralising the shopping mall, we didn’t want to just move it into a local neighbourhood. We built a plaza that is an extension of the home by providing convenient services that the residents of the nearby community would use. From Afternaut’s design research, we discovered that there were a lot of multi-generational families living in Seedplaza’s vicinity. So we designed services that would meet their needs.

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